@GooglePixel & @MadeByGoogle social
100s of organic content every month. 5 teams. 10+ decks at any time. 1 seamless brand voice across platforms.
As freelance Group Creative Director, I was responsible for overseeing the brand voice, distilling product specs, deciphering ‘tech talk’, and ensuring Google’s personality came through in content for Made By Google products (nest, WiFi pro, tablet), Google Pixel, and Waze.
⚡️Key achievement includes overseeing content for the annual Google IO, 2022 with the talented team at Swift, Portland.
⚡️Below is just a sample of the IGS, IG highlights, Tweets, influencer collabs, and in-feed posts to educate fans:
Google IO, annual developer conference
The event where Google products take center stage and required a robust social strategy to create a second-viewing experience.
We created 100+ Instagram stories series, Tweets, and in-feed content as part of a second screen experience during the live show. Below is just a sampling of posts that we used to create IG guides post-event.
